Making money on Instagram is a very doable and lucrative business. The need for content creators is at the highest its ever been. Brands have noticed that influence is everything when it comes to people interacting with brands. The use of macro and micro influencers improves the reach of the brand as well as gets a certain reach amongst the niche.
The first step in the attempt to make money off your Instagram account, one needs to choose a niche that they would like to categorize under. Choosing a niche will assist you in have a certain direction you are going in with the content you are releasing. Choosing a niche creates a uniform feel to your feed and sets a motive to the kind of content you will show.
A great way to monetize your Instagram following is to work on agreements with brands to pay you to do sponsored posts for them. This a great way to make cash off of your presence as one would just need to gather and shoot some product-related content and post it with an informative caption.
Being affiliated with brands and making commission selling their products. This affiliation would be you being somewhat of a brand representative for whichever brand you have created a relationship with. Usually, this is product related brands. One would need to gather content of the product being used by themselves or just really good high-quality image of the product, accompanied with the price and possibly the account holder’s personalized Discount code for his/her followers to use when purchasing the item. Consider reaching out to one of the many online merchants that offer affiliate programs that you can participate in. Or you can also explore popular marketplaces such as ClickBank, RewardStyle and Amazon’s Affiliate Program.
If your following is big enough, chances are brands will find you. But if not, you can also look for brands to work with that are on a similar level in terms of personality and values, so your audience won’t feel like you’re “selling out”. There are two ways to go about this: One, you can directly get in touch with brands and try to work out a deal; or two, you can sign up on one or more of the various Influencer Marketplaces on the internet such as indaHash, Fohr card, Webfluential, Grapevine, and crowtap, etc.
Opening your own Online store on Instagram is also another great way to go. To begin, you’ll need to switch to an Instagram business account, have a Facebook page, and an approved Facebook shop. By doing this it would take it a step further when it comes to Shopping on Instagram integration to enable product tags and product stickers that make the experience from Instagram Stories and posts to your own products more fluid. This is great for selling products and services such as ebooks, courses, branded mugs, and t-shirts, etc.